Want to grow your business? Find new customers?
Take it to TikTok.
Where 350,000+ Australian businesses are already growing here.
You already know TikTok. But what you might not know is that it's helping thousands of Australian businesses grow faster than ever - turning views into customers and creativity into real results.
10
M+
Australians use TikTok every month
81
%
of users discover new products and brands on TikTok
350
K+
Australian businesses are already on TikTok
INDUSTRY PLAYBOOKS + SUCCESS STORIES
Your Industry. Your Playbook. Real Results.
Australian SMBs are winning on TikTok.
Hear their success stories and download industry playbooks to build your own.
Real concern:
“I didn’t know where to start — I’m not even a TikTok user.”
Key takeaway:
You don’t need to be a content expert. Start small, keep it real — TikTok rewards authenticity.
TikTok
Curious
Traveler Series — Tiffany
Founder
TikTok
Confident
EVA — Amanda
Co-founder
Real concern:
“I don’t know what content to make — and I’m scared of getting TikTok wrong.”
Key takeaway:
There’s no magic formula — you learn by trying. Fun, authentic, social-first content outperforms anything overly curated.
TikTok
Curious
FurRealz — David
Co-founder
TikTok
Confident
Yo-Chi — Miranda
Head of Social Media
Real concern:
“We’ve only ever focused on Instagram — I’m not sure TikTok is the right platform for us.
Key takeaway:
TikTok isn’t the other platform. Brands grow here by being real, not polished — and by showing the people behind the business.
TikTok
Curious
Thirsty Turtl — Jasmine
Owner
TikTok
Confident
Fun Lab — Alison
Social Media Manager
Real concern:
“I’m doing all my own marketing — I don’t have time to figure out TikTok or what content to make.”
Key takeaway:
Every video is an opportunity. Start posting, test everything, and let your community and creators shape what works.
TikTok
Curious
Flow Core Studio — Kelly
Founder
TikTok
Confident
One Playground — Jayden
Marketing Team
Real concern:
“I’m starting from zero — is it even worth advertising on TikTok if I don’t have any content yet?”
Key takeaway:
Post first, learn fast. TikTok rewards experimentation, frequent posting, and honest content — not perfection or big budgets.
TikTok
Curious
Chipper Travel — Jamie
Founder
TikTok
Confident
Elephant Room — Adam
Founder & Managing Director
Real concern:
“I’m overwhelmed — I don’t know what to post, when to post it, or how to make TikTok content different from my other channels.”
Key takeaway:
Stop overthinking. Reuse what you have, show up consistently, and keep your content simple, visual, and authentic — that’s what the TikTok audience connects with.
TikTok
Curious
Go Bear — Jen
Founder
TikTok
Confident
Leo Lin — Georgia
Senior Marketing Executive
Real concern:
“I’ve tried TikTok, I don’t know what I’m doing wrong.”
Key takeaway:
You don’t need to overproduce or overthink it. Use your iPhone, focus on a great hook, show your personality, and keep experimenting — that’s what makes TikTok work.
TikTok
Curious
Gin Journey — Leon
Founder
TikTok
Confident
Hard Fizz — Joel
Co-founder
FREE CREATIVE TOOLS
Create with confidence
Create TikTok-ready ads even if you've never made a video before.
Symphony Creative Studio
AI-powered video creation tool — turn product photos into TikTok ads in minutes.
Creative Center - Top Ads in Your Industry
See the highest-performing TikTok ads from businesses like yours. Use them as inspiration to shape your next TikTok video.
50 Creative Hooks for TikTok Ads
A curated list of proven, scroll-stopping hooks you can copy, tweak, and use instantly. Designed to help time-poor SMBs create attention-grabbing ads in seconds.
Caption & Hook Ideas
Proven hooks, captions, and CTAs that drive action.
Your favourite business tools already integrate with TikTok
So you can track sales, automate emails, and run smarter ads with zero extra setup
